Case Study – Geico
Go to the Geico website to read “Total Rewards Program.”
Write a five- to seven-page paper in which you:
- Determine which facets of the Geico total rewards program align with the five top advantages of a total rewards program outlined in Chapter 2 of the textbook. Discuss your reasoning.
- Create a strategy for ensuring that the Geico plan addresses all of the advantages.
- Evaluate the effectiveness of the communication of Geico’s total rewards program based upon the website’s descriptions of the benefits. Recommend two areas for improvement.
- Assuming employees are unhappy with the current plan, offer two improvements or changes to Geico’s total rewards program.
- Use at least five quality academic resources in this assignment. Note: Wikipedia and other Websites do not quality as academic resources.
This course requires the use of Strayer Writing Standards. For assistance and information, please refer to the Strayer Writing Standards link in the left-hand menu of your course.
The specific course learning outcome associated with this assignment is:
- Create a strategy for maximizing the advantages of a total rewards program, including how it’s communicated.